White Paper
Beyond the Crisis
Anticipating and preventing crises: Keys to 360° media monitoring and analysis
Anticipating and preventing crises: Keys to 360° media monitoring and analysis
In recent years, the sheer volume of media content and the rapid spread of information on social media have created a tumultuous environment for business reputation management professionals.
In this new landscape, large businesses have implemented structured, real-time 360° media monitoring and analysis systems.
The goal is to get custom media intelligence to be able to detect threats to reputation and prevent crises.